If you ask local woman Karin Allen when she eats waffles, she'd say: "They aren't just for breakfast anymore." You can eat them for every meal, as appetizers or the main course.
Skeptical? Stop by Allen's stand, "Mom's Frozen Assets," at the Grand Junction Downtown Farmers' Market every Thursday. You'll realize she's right, as you sample her "savory and sweet" waffle creations slathered in complimentary spreads. Allen serves her tasty treats from a stand on Main Street's 400 block.
"Waffles freeze really well," Allen said. "They can be reheated quickly in a toaster or (an) oven. ... I make waffle appetizers, sandwiches and desserts. It's fun and creative. I'll be introducing new waffles every other week at the market, and I'm working on a cookbook in my spare time."
According to Allen, she started Mom's Frozen Assets in early March 2012, and immediately started playing around with the frozen waffle concept. She uses local ingredients in every waffle - both fruit and vegetables - and she's testing the market to see what people like.
Sweet options currently available through her stand include lemon-yogurt waffles topped with apricot or cherry cream cheese. Peach toppings will likely be on the menu soon. Allen also offers savory options, including a mashed-potato waffle with apple sauce or a loaded baked potato topping. She recently began serving rye waffles with a cream cheese and black olive spread as another "dinner" option.
"A whole waffle at the market with a topping is $5.50," Allen said. "I'm selling frozen waffles for $2 each, or $10 for six in a bag to go. The sampler plate is the best way to test the waters. I always have two kinds of waffle and four toppings. That way you can try them all on one plate."
While waffles are also being sold frozen to enjoy at home, toppings are only available for immediate consumption at the farmers' market. Allen said she's currently researching packaging options for take-home topping sales, but it's not available yet.
As a truly local small business, Allen said she makes her waffle creations at The Business Incubator Center in Grand Junction.
"It's a really great resource," she said.
For more information about Mom's Frozen Assets, visit www.facebook.com/MomsFrozenAssets.