Business Briefs Dec. 22, 2014 |

Business Briefs Dec. 22, 2014

Dave Malehorn, general manager of Professional Auto Body, and Stephanie May, office representative at Dee McCown State Farm Agency.
Staff Photo |

Businesses team up to Help LIFT-UP

In what is becoming a holiday tradition, Roaring Fork Liquors teamed up with Subway, The Rivers, Competent Bookkeeping and Alpine Bank to raise money for LIFT-UP.

For the fourth year in a row Roaring Fork Liquors owner Ken Robinson donated all gross profits from Black Friday sales to the nonprofit food bank. Those funds, along with donations from Subway and Alpine Bank, combined to total $3,275.

With offices and food pantries in Aspen, Basalt, Carbondale, Glenwood Springs, New Castle, Rifle and Parachute, LIFT-UP has been serving the region’s needs since 1982. Requests for assistance have been markedly higher since the downturn in the economy in 2008. LIFT-UP has been able to keep up with the steady demand only through the generous support of our caring community.

“With so many of our neighbors needing some help to feed themselves and their families, we feel good about being able to make these donations,” said Robinson as he presented the donations to LIFT-UP’s Executive Director Kim Loving. “When people and businesses come together we can all benefit. We’d like to thank our customers for being such an integral part of this effort.”

Participate in The Longevity Project

The Longevity Project is an annual campaign to help educate readers about what it takes to live a long, fulfilling life in our valley. This year Kevin shares his story of hope and celebration of life with his presentation Cracked, Not Broken as we explore the critical and relevant topic of mental health.

Fat loss contest

Custom Body Fitness in Carbondale is running a 24-day contest starting Jan. 12 that focuses on fat loss. The 20 participants will be assessed with bioelectronic impedance and skinfold tests and will get a special program — including eating habits and exercise behaviors — according to their individual needs. The contest will be posted and contestants’ progression can be followed on Facebook ( There will be a $100 prize for the four whose fat percentage drops the most. For more information, call Natalia at 366-2320.

Golden Key Concierge Guide under new ownership

Debbie Pennington, founder and longtime owner of the Golden Key Concierge Guide, has announced that the guide, website, and all associated assets have been acquired by longtime Colorado residents Jim and Sara Hall. To ensure a seamless transition, Pennington will continue in an advisory role while the Halls assume operational responsibility.

“This was not an easy decision, but the right one for me, and I know that the Halls will bring great energy and direction to ensure the needs of the area’s businesses and visitors are met,” said Pennington.

Jim Hall acknowledges he has big shoes to fill. “Debbie has been a longtime advocate of bringing together businesses, guest service professionals, and vacationers in the Roaring Fork Valley,” he said. “My wife and I look forward to working with local businesses to help them meet their business goals through the Golden Key.”

Over the past 21 years, the Golden Key Concierge Guide has grown into a bound book of information for tourists, locals and guest service professionals. The Golden Key is published at the beginning of the summer and winter seasons and provides comprehensive information about arts, culture, recreational activities and dining options throughout the Roaring Fork Valley. The guide is displayed in more than 100 hotel lobbies, property management companies, private lodging retreats, visitor centers and airports.

The Golden Key also features an interactive website, a mobile site, news blog, as well as a group planning guide.

The Golden Key also produces a Season’s Highlights twice a year plus the Taste of Summer and Taste of Winter industry networking events.

Holiday Fun Sweepstakes winner

Professional Auto Body is happy to announce the winner of its 2014 Holiday Fun Sweepstakes. Congratulations to Stephanie May, office representative at Dee McCown State Farm Agency, who has won four tickets to the Glenwood Vaudeville Review. Be looking for another sweepstakes this spring for a free detail to spiff up your ride.

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