New Framing Expressions shop fits right in
When the owners of the Main Street Gallery and The Framer decided to close their downtown Glenwood Springs location last month and focus on their original Carbondale gallery, Nancy Page and Ginny Gera went searching for a place to continue plying their trade.
Page had worked for Frank and Sally Norwood for going on 24 years, and Gera had been at the store at 817 Grand Ave. for 10 years. And neither wanted to give up on their chosen work.
“We had both been framing for so long, and we wanted to continue doing it. And there was definitely a need in Glenwood for a frame shop,” Gera said last week from the recently opened Framing Expressions store at 2114 Grand Ave., in the same building as the Digital Dimensions image printing shop.
Although a “downtown girl” at heart, having worked most of her adult life at various places within a block of Eighth and Grand, Page said the new store location has its advantages.
Besides being a complement to the neighboring business, there’s also ample parking out front and good visibility next to a busy gas station and other high-traffic businesses.
Framing Expressions offers many of the same brands of picture frame styles and designs as The Framer, including Larson, Jewel, Roma and InStudio. It does not include a gallery space, as the Norwood’s downtown shop did, and which continues to be a focus at their 399 Main St. location in Carbondale.
“We’ve had a great response,” Page said of the new Glenwood shop. “We have a lot of loyal customers who have become familiar with our work.
“In a way, I liken it to a hair stylist that you really want to keep, because you’ve developed that kind of relationship,” she said. “I’m just grateful that we were able to make it work out.”
Page grew up in Glenwood Springs after her family relocated here in 1959 when she was in fifth grade. After stints working for Garfield County government and Gamba & Associates Engineers, she went to work for the Norwoods in 1992.
The Norwoods supported Page and Gera’s decision to open a new Glenwood frame shop, even selling some of the framing tables and equipment to help them get started, and making a larger piece of equipment available to them if needed.
Gera has lived in Glenwood Springs for 25 years. She had been a stay-at-home mom for many years, but had worked in engineering prior to that. So when it came time to re-enter the workforce 10 years ago she approached Page to see if framing was something she could do.
“I’ve always enjoyed arts and crafts, sewing, those sorts of things, and I had framed a few pictures of my own,” Gera said. “I found this really satisfies both my creative and technical sides.”
When it came time to name their new business, Page and Gera settled on Framing Expressions, “because framing is a way of expressing your style,” Gera says.
Framing Expressions is open from 10 a.m. to 6 p.m., Monday through Saturday, and can be found online at http://www.framingexpressions.com. They can also be reached at (970) 230-9193.
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Several Carbondale businesses are scrambling to relocate and others are just plain calling it quits following plans for one of the town’s oldest strip malls to be redeveloped.