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Chamber is thinking about winter

Post Independent Writer

With a month of summer left, the Glenwood Springs Chamber Resort Association is already thinking about winter.During August, area tourism businesses such as Sunlight Mountain Resort, the Hot Springs and Glenwood Caverns Adventure Park, will distribute 50,000 “Winter Fun” brochures.The brochures have an entry form to win a free winter vacation package.Ski, Swim and Stay packages make up the brochure. The brochure will promote vacation affordability with prices starting at $56 per person, which includes a Sunlight Mountain Resort lift ticket, a Hot Springs Pool pass and one night lodging.Brochures will be distributed to guests staying in lodges as well as guests visiting attractions. A direct mail campaign targeting post summer visitors is also planned.”Summer visitation in highest in August, so we have a captive audience to see what options are available in the winter,” said Lori Hogan, tourism marketing director for the Glenwood chamber resort association. “It is truly a collaborative effort between all the lodges, restaurants, retail outlets, activities and attractions.””Summer visitation in highest in August, so we have a captive audience to see what options are available in the winter,” said Lori Hogan, tourism marketing director for the Glenwood chamber resort association. “It is truly a collaborative effort between all the lodges, restaurants, retail outlets, activities and attractions.”


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