Life. Simplified. column: A New Year’s resolution isn’t enough |

Life. Simplified. column: A New Year’s resolution isn’t enough

“You might have more talent than me, you might be smarter than me, you might be sexier than me…but if we get on the treadmill together, there’s two things: You’re getting off first, or I’m going to die. It’s really that simple.”

— Will Smith

To hell with New Year’s resolutions. If you want to achieve something truly exceptional, you’re going to have to go all in.

I’ve ditched New Year’s resolutions for one big, fat, hairy, audacious, annual quest. I’m talking about focusing my entire being around one ambitiously colossal goal that fundamentally shapes who I am and why I live — and committing to that singular purpose. Period. Every day of the year, I live that outcome until it becomes my reality. That’s the difference between people who hope — and those who go after what they want with heart and integrity.

In January 2012, after an on-the-job injury, I was unemployed, penniless, and broken — both physically and emotionally. I was either going to sink or swim. No one was hiring. I decided to reinvent myself and become an entrepreneur. So, I begged my friends to let me organize their homes for whatever they could pay. I had no idea what I was doing — except I had an infant at home and a wife who expected me to help pay the mortgage and put food on the table. I scraped through the first six months until I started following business success coaches. It changed everything and gave me renewed determination and entrepreneurial focus. That first year, I made a ton of mistakes, but by December, I’d served nearly a hundred clients — all eager to write positive testimonials, and I’d been invited to write a twice-monthly column for two local newspapers about my work. That’s not nothing.

At the beginning of 2014, I was still scrambling for clients, honing my process, and haphazardly throwing together amateur (and only partially successful) marketing campaigns. I’d learned a tiny bit, but I had absolutely no idea how to leverage my fledgling little business into a sustainable practice with enough momentum to grow. That January, I decided to quit screwing around; stop treating my business like a hobby — and start taking myself more seriously. So I invested in Brendon Burchard’s Total Product Blueprint and became a scholar on how to make a living helping people. That September, I attended Burchard’s Experts Academy with a thousand other entrepreneurs from around the world — all looking to take their business to the next level. It was then that I decided to write my first book.

In January 2015, my one, big, fat, audacious, hairy, annual objective was to write a bestseller. I’d never written a book, but after three years of writing for my column, I had more than enough content to get started. I hired an authors’ coach and an editor, and launched my first ebook in April. In its first two weeks on Amazon, it was downloaded more than 10,000 times and became an overnight number one bestseller in eight countries, including the United States. So, I rewrote it — added more chapters, additional resources and case studies and re-launched the book in print on Amazon in September. Once again, it was a number one new release in multiple categories, securing a five-star, top-rated status stronghold in my segment throughout the remainder of 2015. That didn’t happen by itself. It was the result of intentional follow-through on a calculated choice — made at the beginning of the year. And it’s been a game changer.

For 2016, I’m launching a brand new program designed to expand my professional practice beyond my regional reach. It’s absolutely terrifying. But what else can I do? I’m trying to live the best possible life that I can — and that requires more than a casual resolution over cheap champagne.

Want to lose 10 pounds, make your New Year’s resolutions. If you’re after an epic life, you’re going to have to go all in.

Evan Zislis is author of the bestselling book “ClutterFree Revolution: Simplify Your Stuff, Organize Your Life & Save the World” and “Aphrodisiac: Clearing the Cluttered Path to Epic Love, Great Sex & Relationships that Last.” He is founder and principal consultant of For more information, like ClutterFree Revolution on Facebook, call 970-366-2532, or email

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