Meet the Post Independent’s newest account manager
Tyler Buscemi brings digital depth to Roaring Fork Valley, Garfield County businesses
Tyler Buscemi recently joined the Glenwood Springs Post Independent and Rifle Citizen Telegram team, but he’s no stranger to Colorado’s high country. Buscemi previously worked in marketing for Swift Communication’s digital platform “Everything Vail Valley” for two years, helping to connect Vail Valley businesses with customers and clients online (The Post Independent is part of Swift).
Buscemi recently answered questions about how his background will help him provide expertise and knowledge for Garfield County businesses in reaching as many potential customers as possible.
1. Tell us about yourself – how you came to Garfield County and what you enjoy about the people/area.
I actually live in Dotsero and the Post Independent offices are in Glenwood Springs, which means I get to drive through the beautiful Glenwood Canyon on my commute. Perk of the job! I spend a lot of time in Garfield County eating at restaurants, shopping local, visiting the attractions, and going to community events. The people of Garfield County are some of the nicest and passionate people I’ve met. You get a sense of “togetherness” when you speak with locals. Everyone wants to pitch in a hand and help one another.
2. What attracted you to Glenwood Springs and the Roaring Fork Valley?
I think I speak for everyone who lives here when I say I love the mountain views. I enjoy the fact that I can step outside my backdoor and have access to hiking trails, rivers, and all the other outdoor activities that our mountain towns offer. I am a new Dad to a 10-month old girl and would love to see her grow up NOT in front of the TV, but out in nature.
Swift is a great company to work for. I got let go from Everything Vail Valley and kept striving to get back in. I think the account manager position fits me well and I look forward to meeting my clients and getting to work.
3. For those of us outside of marketing, can you explain what an account manager does?
A serious answer — I drive messaging to an advertisers target market and making their products/services visible to the people who are most interested.
A more light answer — I develop relationships with business owners, make myself a part of their team, and become an ambassador of their products/services.
4. What are your priorities when it comes to working with businesses on marketing?
I want to see all my clients’ businesses grow. I want the campaigns that we’re running in both print and digital to make a difference. I would love for all customers to come into their business say that they saw their ad in the paper or online and that’s why I’m here. I also strive to make marketing fun and love thinking of “outside the box” ideas.
5. You have an extensive background in digital marketing – how do you plan to use those skills to help Garfield County businesses and organizations?
I am naturally attracted to helping out local businesses and take pride in spreading the word about the services/products they offer. We live in a digital world where at the click of a button anyone can gain insight into what they’re looking for. It’s my job to put that messaging in front of those users.
The Post Independent and Citizen Telegram have given me access to the latest and greatest tools to do so. I urge all businesses to take advantage of these tools to increase your visibility online.
6. What is one thing on a personal level you wish to accomplish in the next 12 months?
I want to climb Mount Sopris.
Tyler Buscemi is an account manager for Garfield County and the Roaring Fork Valley. You can reach him at firstname.lastname@example.org or at 970-384-9109.
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