Promotions, appointments bolster Post Independent | PostIndependent.com
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Promotions, appointments bolster Post Independent

Several promotions and appointments have been announced at the Glenwood Springs Post Independent.Michele Wurtsmith, who has been with the Glenwood Post and the Post Independent for six years, has been named marketing manager. Wurtsmith will manage the circulation department’s special events, including the Home & Garden Show in March, Strawberry Days Parade float in June, Halloween event at the Glenwood Springs Mall in October and other community activities. In addition, Wurtsmith will provide research and analysis for the Post Independent’s circulation department and serve as circulation systems trainer for Colorado Mountain News Media, which owns the newspaper.Jenny Peterson has been named circulation manager. Peterson, formerly a district manager at The Register Guard in Oregon, also has an extensive background in fitness management. She has a master’s degree in exercise physiology and a bachelor of science in microbiology.”With Michele’s promotion and the addition of Jenny to the Circulation department, we have taken an important step to improving our customer service and emphasis on community relations,” said Post Independent publisher Valerie J. Smith. “The timing is perfect. The combined talent of these two individuals is impressive and will prove to be a tremendous benefit to our customers.”Peterson will work directly with the newspaper’s delivery staff and carriers, focusing on home delivery and excellent distribution service.In the retail advertising department, David A. Cook has joined the Post Independent as an advertising account executive. Cook, of Carbondale, was recently the director of sales and marketing with TDT Moving Systems. Prior to that, he was the general manager of the Bargain Hunter, a shopper published by Colorado Mountain News Media.”David’s sales professionalism and depth of community knowledge create a win-win situation for the greater Glenwood Springs business community,” said Post Independent advertising director Mark Michaud. Cook will oversee the downtown Glenwood area and manage several key accounts for the newspaper.Lastly, Sonia Whitfield, who joined the Post Independent in March of this year, has been named new business development account executive. Whitfield, of Parachute, has an extensive advertising and media background, including commercial print sales. “Sonia’s ability to bring the many great Glenwood Springs businesses she has been associated with as an account executive to higher levels of marketing success made her an obvious choice for this new expansion position,” Michaud said. Whitfield will take the lead role in selling creative new print products as well as focusing on vendor and manufacturer marketing programs.”We are in a growth mode and this is an exciting time for our newspaper,” Smith said. “These positive changes are strategically timed with the launch of the newspaper’s redesign in December.”The Post Independent is published six days a week, with a Friday/Saturday edition. The newspaper is distributed throughout Glenwood Springs, New Castle, Silt, Rifle, Parachute and Battlement Mesa, as well as Carbondale, El Jebel, Basalt, Redstone and Aspen, and is available free in racks and through paid home delivery service.


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