Roaring Fork Valley continues to attract commercial filming | PostIndependent.com
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Roaring Fork Valley continues to attract commercial filming

Special to the Post Independent

Television commercials for Daimler-Chrysler automobiles shot June 26 in Glenwood Canyon will begin airing next week, according to Marianne Virgili, director of the Glenwood Springs Chamber Resort Association.

A 45-person crew worked on driving scenes between the Shoshone Power Plant and the Hanging Lake Tunnels, said production manager Brooke Johnson of Production Services West in Denver.

The Glenwood Canyon shot for Dodge vehicles featuring a new power train warranty will first air during the program “C.S.I.” on July 18.

“Everything went smooth. The area was beautiful,” said Kristen Novak, account manager for BBDO Detroit advertising agency. “Everyone was extremely helpful, very friendly; it was a great experience.”

Setup for the commercial included car-to-car, boom camera and motion control time-lapse shots, Johnson said. He said the national commercials were directed by Klaus Obermeyer Jr. of Aspen and produced by Flying Tiger Films from San Monica, Calif., for the Michigan advertising agency.

Traffic was not interrupted on Interstate 70. State troopers ran a running road block, the production manager said.

The city of Glenwood Springs and the No Name Water Association also filled water trucks so the roads could be wet down for shooting.

“The cooperation was marvelous. They helped put it together with very little notice,” Johnson said.

After completing the Shoshone shoot, the production company filmed another series of commercials on June 27 and 28 in the Castle Creek area near Aspen, highlighting three Jeep vehicles. The commercials will begin airing during “60 Minutes” on July 17 and again during “The Agency” on July 20.

Initial contacts by production companies for these and other filming projects frequently are made through the Glenwood Springs Film Commission, spearheaded by the chamber.

Assisting the efforts of the local film commission is the newly created Roaring Fork Valley Film Group, a volunteer board interested in and involved with the filming industry.

Film board members and Virgili recently attended a Colorado Camera Ready seminar in Grand Junction presented by the Colorado Film Commission. The workshop explained how to attract and assist production companies that want to film in Colorado. The program teaches community contacts about the industry and how to respond to inquiries in order to draw filming dollars to their areas.

“In addition to our beautiful scenery, our communities welcome the revenue that is generated by the crews that come to film here. The Roaring Fork Valley continues to attract filming projects,” said Linda Gerdenich, of Aspen, co-chair of the RFV Film Group. Aside from the possibility of employing locals, filming projects use local catering, lodging and car rentals services.

The next meeting of the Roaring Fork Valley Film Group is set for 5:30-7 p.m. on Monday, Aug. 19, at the Glenwood Springs chamber at 11th and Grand Avenue. For information, contact Gerdenich at 920-5082 or lindage@ci.aspen.co.us or Suzie Romig with the Glenwood Springs chamber at suzie@glenwoodchamber.com.


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