Chamber business spotlight: G&R Construction
Editor’s note: The Rifle Area Chamber of Commerce selects one business every other month to feature as its business spotlight. This month’s spotlight is G&R Construction, based in Rifle.
Names of owners: J. Larry Gray and Alan Richardson
How long have you been a member of the Rifle Area Chamber of Commerce and why did you join?
Since 2011 (five years). We joined the Chamber both to support the local community and for business exposure.
How are you involved in the community?
Aside from being members of the chamber, we often donate to the Rifle High School booster club, and we buy the vast majority of our materials and services locally. We attempt to support the local community and economy whenever possible.
Why did you start your business?
Both myself and my business partner have over 20 years of experience in the construction industry. We decided to form G&R Construction in an effort to give the customer a better product at a more reasonable price. So far, we’ve been quite successful in achieving that goal.
What do you sell or offer?
G&R Construction offers services ranging from new residential and commercial construction, tenant finishes, remodeling including kitchens, baths and additions, all the way down to basic repairs and home inspections.
Why do you like what you do?
While both myself and Alan hold advanced degrees, there is nothing more satisfying than working with your hands and receiving the customer appreciation (for a) project done correctly (no shortcuts), on time and on budget.
What is unique about your business?
G&R Construction is definitely unique in our bidding process. We give the customer an accurate bid from the start (we have never been more than 10 percent off on our bids). We are not one of those contractors that underbids a project just to get the work and then hammer the owner with change orders to increase the cost throughout the project. We say what we’ll do and we do what we say. Furthermore, we probably care more about your project than you do. Our attention to detail is unmatched. If there is something the customer may not notice, but we do, we correct it and make it right. In fact, we instruct all our employees that if they come across something during the course of their work, and it’s not a major repair issue, to go ahead and fix it while they’re there. We are proud of the work we do.
What is the best thing about running a business here in the Rifle area?
We understand that there is a trade-off between the cost of living and being able to live and work in such a beautiful area. We apply that theory to everything we do.
What was your biggest hurdle in this business and how did you overcome it?
Think our biggest hurdle was simply breaking into such a close-knit community and marketplace. We’ve overcome that hurdle both through time and expense in creating a brand and name/brand recognition, as well as our perseverance. When we started, nearly 100 percent of our business came from advertising, now nearly 100 percent comes from referrals (the best form of advertising).
What advice would you give to someone who wanted to follow in your footsteps?
Aside from the obvious, you must have enough capital to keep your business running while you build your brand. Our advice would be to never give up.
What are you looking forward to most in 2016?
2016 started off a little rough for all of us, I think. Uncertainties in the stock market and economy led many, including ourselves, to scale back and/or wait and see what happens. Luckily, things have moved in a good direction and most are feeling more comfortable with the future. For us, as a company, that translates to people who would otherwise put off construction projects do feel better about going ahead with those projects. That, clearly, helps us as a company, but also allows us to provide more jobs, purchase more materials and services, and generally help the local economy grow. We hope this trend continues.
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